Runtime: 65 minutes
Loving You - Loving You (1957 film) - Netflix
Loving You is a 1957 American Technicolor musical drama structured as Elvis Presley's first starring film vehicle, following his debut the previous year in a supporting role in the black-and-white film, Love Me Tender. Directed by Hal Kanter, the cast is completed by Lizabeth Scott, Wendell Corey, and Dolores Hart in her movie debut. The storyline, about a delivery man who is discovered by a music publicist and a country–western musician who want to promote the talented newcomer, was scripted by Herbert Baker and Hal Kanter, based on the short story “A Call from Mitch Miller.” Kanter expanded the script after being inspired by Presley's last appearance on the Louisiana Hayride, and his manager Colonel Tom Parker's antics. A box office success, Loving You opened nationwide on July 9, 1957. Paramount Pictures chose to ignore the first-run theater system, opting instead to release the film in sub-run neighborhood theaters, a system later dubbed the “Presley Pattern.” Composed by Jerry Leiber and Mike Stoller, Presley's single “(Let Me Be Your) Teddy Bear” backed with “Loving You” was certified platinum by the Recording Industry Association of America.
Loving You - Reviews - Netflix
Variety wrote a favorable review, noting that Presley “shows improvement as an actor ... being surrounded by a capable crew of performers”. The New York Times criticized his acting: the review opened “For Paramount's 'Loving You', starring America's favorite hound-dog hollerer ... does just about everything, and little else, to prove that it ain't—isn't”. The Los Angeles Times declared it “A furtive step on Presley's part in a screen career”. The Michigan Christian Advocate delivered a negative review and called the film “an apologia for Elvis Presley” and considered it “part of the passing American scene” that would “undoubtedly bore many and interest an equal number”. On its review, Monthly Film Bulletin qualified Presley's career as “one of the most puzzling and less agreeable aspects of modern popular music”. the review declared: “Presley adopts a slurred and husky style of delivery and a series of grotesque body gestures to impose on his otherwise innocuous material a suggestive meaning. ... in 'Loving You' he is allowed more scope and is at times both the cause and sum total of the film's somewhat doubtful entertainment value.” Down Beat opened its review mentioning the negative reception of Presley by the press, indicating that while other publications “hotly despised” him, Down Beat was “prepared to dismiss him with a decimating round of punfire”. The reviewer, however noted that after watching Loving You, it was “amiss to speak unkindly of [Presley]”, and that the film was “a rather entertaining pic”. It remarked the “resourcefulness” of Lizabeth Scott, the “positive acting ability augmented by a fresh prettiness” of Dolores Hart, and the “witty lines and range of expressions” delivered by Wendell Corey. The review favored Presley, describing his performance as “an overpowering, if touchingly naive, celluloid sexuality.” It concluded: “For all his high-voltage on-stage erotica ... he plays the sullen country boy convincingly ... evincing all the emotion of a well bred head of livestock.”
Loving You - References - Netflix