Two families, two homes, two days. Follow along as two construction teams deliver, install and hand over the keys of brand new modular houses to homebuyers in just 48 hours. Gone are months of construction, missed deadlines and overblown budgets. In Breakneck Builds, the house of the future sends traditional building practices straight to the past.

Breakneck Builds - Netflix

Type: Reality

Languages: English

Status: Running

Runtime: 30 minutes

Premier: 2015-10-09

Breakneck Builds - Eating your own dog food - Netflix

Eating your own dog food, also called dogfooding, is a slang term used to reference a scenario in which an organization uses its own product. This can be a way for an organization to test its products in real-world usage. Hence dogfooding can act as quality control, and eventually a kind of testimonial advertising. Once in the market, dogfooding demonstrates confidence in the developers' own products.

Breakneck Builds - Origin of the term - Netflix

In 1988, Microsoft manager Paul Maritz sent Brian Valentine, test manager for Microsoft LAN Manager, an email titled “Eating our own Dogfood”, challenging him to increase internal usage of the company's product. From there, the usage of the term spread through the company. Dave Cutler's February 1991 insistence on dogfooding in development of Windows NT at Microsoft was documented in Pascal Zachary's 1994 book, Showstopper! The Breakneck Race to Create Windows NT and the Next Generation at Microsoft. Microsoft developed the operating system on computers running NT daily builds, initially text only, then with graphics, and finally with networking. In 2006, the editor of IEEE Software recounts that in the 1970s television advertisements for Alpo dog food, Lorne Greene pointed out that he fed Alpo to his own dogs. Another possible origin he remembers is from the president of Kal Kan Pet Food, who was said to eat a can of his dog food at shareholders' meetings. There is also a British expression “Dog's Breakfast”, which refers to making such a mess out of something (eg dinner) that it is unappealing and barely usable. In this context, “Eating Our Own Dogfood” means you will not run away from unpleasant work. Instead of “going out to dinner” you stay and choke down the mess -- thus making it disappear. It is a metaphor for the tedious and unpleasant work of debugging a nearly finished product.

Breakneck Builds - References - Netflix